Business Tools Blog

Tim Locke has a website dedicated to his $39 experiment.  Basically, he decided to send 100 letters to 100 companies to see if they would send him free stuff.  His letters are very entertaining …
I especially like Tim’s random conclusions.  It does seem strange that contacting companies is so difficult.

A surprising number of companies (mostly big companies) […]

In this morning’s blog, I said, “Companies need to build a dialogue with customers.  Spend more time listening, and less time trying to force their message. ”
Think about this …  this is the message posted on Comcast’s Customer Care Website.
We are constantly working to serve you better.
Dear Comcast Customer:
We want to let you know that customer […]